competitive advantage

List of Articles competitive advantage

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1 - Overview of the effect of dimensions of intellectual capital and employee satisfaction based on internal marketing on competitive advantage
Majid Esmaeilpour Alireza kamyab Javad Dokuhaki

Since manpower turned to be one of the most precious resources within an organization, job satisfaction leads to increasing productivity within organization so far as a distinctive competitive advantage develops within the organization, resulting in profitability, survi More

Since manpower turned to be one of the most precious resources within an organization, job satisfaction leads to increasing productivity within organization so far as a distinctive competitive advantage develops within the organization, resulting in profitability, survival and continuous development of organization which are deemed to the ultimate aim of any organization. The present research aims to examine the effect of dimensions of intellectual capital and employee satisfaction based on internal marketing on competitive advantage within import-export companies in Port of Bushehr. In this regard, 99 questionnaires were distributed among the managers and employees within import-export companies in Port of Bushehr, for which PLS software was used to analyze data in the questionnaires. Findings indicated that there is a positive significant relationship between competitive advantage and "human capital and customer capital", yet the structure capital of the intellectual capital has no effect on the competitive advantage. Further, all the dimensions of internal marketing including training and development of employees, reward system and internal communications had a positive significant effect on job satisfaction. Ultimately, a positive significant relationship was found between job satisfaction and competitive advantage. Manuscript profile
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2 - Provide a model for promoting the competitive advantage of businesses through higher education with research synthesis approach
Zahra Mohammadi Nasrabadi Zahra Taleb Yaghob Entezari

The aim of this study is to provide a comprehensive literature on improving the competitive advantage of businesses through higher education to provide a comprehensive framework of the role of higher education in promoting the competitive advantage of businesses. This More

The aim of this study is to provide a comprehensive literature on improving the competitive advantage of businesses through higher education to provide a comprehensive framework of the role of higher education in promoting the competitive advantage of businesses. This research is applied in terms of purpose and is done by qualitative method beyond research synthesis. The statistical population is all studies conducted in the period 1991-2018. n the field of the subject, 150 studies were evaluated and finally 28 articles were selected purposefully. And the systematic composition was selected and analyzed and its validity was confirmed by testing structural equations. The results showed that the most important key components of learning society are political environment, economic environment, legal environment, knowledge production, human capital, research, information technology , social capital, contract implementation, tax system, institutional regime. , Attracting knowledge, good governance, total productivity of inputs, product quality, and innovation are in three categories: contextual, intermediate and independent factors. Finally, after 6 stages of research, the model of promoting the competitive advantage of businesses was presented through higher education. Competitive Higher Education Centers in a Dynamic Learning Community, Free Economic System, and Democratic Political System, by promoting knowledge production, human capital accumulation, social capital accumulation, and innovative interactions with industry, government, and civil society, to promote Competitive advantage and competitiveness help businesses. Manuscript profile
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3 - Identifying the Influential Factors on Innovation Culture, Organizational Ambidexterity and Competitive Advantage
nahid saravi-moghadam Alireza Aliahmadi

: Organizations are always seeking competitive advantage in order to compete and to continue to grow. The innovation and diffusion of innovation culture is one of the most important ways to achieve it. In present research, we have attempted to model and explain the dire More

: Organizations are always seeking competitive advantage in order to compete and to continue to grow. The innovation and diffusion of innovation culture is one of the most important ways to achieve it. In present research, we have attempted to model and explain the direct effect and indirect effects of factors influencing innovation culture, organizational ambidexterity and gaining competitive advantage. Methodology: The present study is a developmental and, in terms of approach, a mixture of both qualitative and quantitative. The data gathering tool was interviewed by experts and a questionnaire. Data analysis is a structural equation modeling technique using Spss and Smartpls software. The number of collected questionnaires was 140, which was collected from the managers of the dairy industry of Mazandaran province by stratified random sampling. Conclusion: The results show that there is a positive and significant effect between the variables of supportive mechanism, leadership, technology, potential absorption capacity, organizational ambidexterity and strategy, on innovation culture. The results also show the positive and significant impact of innovation culture on organizational Ambidexterity, gaining sustainable competitive advantage and implementing innovation. The potential absorption potential has a positive and significant effect on organizational ambidexterity, and also potential absorption capacity through technology and organizational change has a positive and significant effect on organizational Ambidexterity. The organizational change has a positive and significant effect on organizational ambidexterity both directly and through technology. Manuscript profile

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List of Articles competitive advantage